We're currently all working from home, so just drop us an email below.

e —

Formed in 1997, we throw fun stuff at your eyes, and your brains.


  • BBC
  • Macmillan
  • Pearson
  • King's College London
  • Unilever

Digging into ideas about how to win at classic games

A playlist of anims for BBC Ideas

Have you ever been challenged to a game of Rock, Paper, Scissors? Or been perplexed when attempting a cryptic crossword in the newspaper? Or disappointed when your twig lags slowly behind in a game of Poohsticks? Well there’s a surprising amount of science and technique behind some of these games, so we collaborated with experts to create a short series of animations for BBC Ideas that explain some things that we can all try to improve our chances of winning!

Rock, paper, scissors

Cryptic Crosswords


Arm wrestling


Stone Skimming

Say hello or send us your brief...