Rhyl and Prestatyn Funtime 20110 11 Apr 11
We were happy to add a new tourism publication to our collection by winning the contract to produce the 2011 version of the Rhyl and Prestatyn funtime brochure for Denbighshire County Council Tourism department.
Rhyl and Prestatyn are undergoing large-scale regeneration programs in an attempt to encourage people to return to these seaside resorts and relive those childhood memories. So it was important that we balanced magical childhood nostalgia with the area’s new products in our design, copy and by using accent photography to tell a story and evoke a sense of place.
We selected a blend of rich images representing the magnificent landscape and people interacting with it. Our copywriter, photographer and designer visited Rhyl and Prestatyn and we selected and took a range of images that represented not only the different areas of Rhyl and Prestatyn, and the activities that they offer, but the diversity of the target audience as well.