Splinter has won a contract to create an integrated student recruitment marketing campaign for Edge Hill University. In September 2007 we were chosen to work on EHU’s marketing approach, working on the design of new materials for the ‘09 student recruitment campaign.  At the end of 2006 Splinter worked on the rebrand of Edge Hill when it became a University, so we are delighted to be able to continue working with the staff at Edge Hill to develop the design.

EHU aims to promote itself as one of the leading universities of choice in the North West region and to highlight the benefits of studying at EHU, its high quality courses being an excellent learning experience for Undergraduate and Postgraduate students.    

Splinter has been requested to develop a powerful campaign theme aimed at communicating effectively both the attention EHU dedicates to academic quality as well as the University’s belief in students’ potential.

EHU will work with Splinter to deliver an advertising campaign for undergraduate-entry students, through direct marketing and publicity.  We will develop the Undergraduate Prospectus 2009, taking care of the design and creative treatment, as this will represent the launch of the campaign.  At the same time we will work on a relaunch of the website, creating an innovative site rich of interactive content, and on the design of new materials for fairs.

Roy Bayfield, Director of Corporate Marketing at EHU said:

'The University is delighted to be working with Splinter in this project. We're confident that the creative approaches taken by the Splinter team will communicate our strengths in fresh and exciting ways.'