We have recently updated Liverpool Community College’s identity and helped them ensure consistency throughout the organisation with a set of style guidelines. They did not wish to implement a completely new brand so we helped them apply a fresher palette of colours and more accessible and consistent use of typography. In particular we have encouraged them to use photography which features actual students from the college, and the use of case studies, to communicate a sense of realism.

We have subsequently produced a number of marketing brochures, newspaper applications and are currently developing a new website for the college. Furthermore, we are setting up a range of templates to ensure that the organisation will be able to produce all of their printed requirements in-house without threating the consistency, or quality, of their communications output.